Store website: victoriassecret.com
For most women, just hearing the name Victoria’s Secret, brings up images of sexy, lacy lingerie and delicate panties. Their intimate wear collections have transformed the way women shop and view their undergarments. Part of their success was due to the annual Victoria’s Secret Fashion show.
Being honest, every time we are at the mall, it is hard not to stop and take a gander at the new styles and fashion displays at Victoria’s Secret. They have the widest selection of panties and bras in a variety of pretty colors, it is hard to walk out the store without buying something. Another drawing card is the ease of being at the mall, walking by and just being all of a sudden in a world of sensual colors with lace and silk. Guaranteed, always, too is the table of wonderful panties and bras, marked down for special sales.
Victoria’s Secret is an iconic American retailer of women’s lingerie, loungewear, swimwear, beauty products and now shapewear. The brand was founded in 1977, by Roy Raymond when he thought his wife’s packaged intimate wear looked like an ugly, floral-print nightgown.
He couldn’t believe how he was treated when he tried to buy his wife a gift of lingerie and the poor selection of choices. Raymond launched Victoria’s Secret in an era when women’s undergarments were considered to be bland and basic foundation garments made by Fruit of Loom, Hanes and Jockey. Lingerie was almost nonexistant and lacy panties or thongs and push-up bras were considered to be taboo and only used in Hollywood.
The name of Victoria’s Secret has an interesting history that explains about the company. Raymond has chosen the name “Victoria” in honor of the Queen Victoria from England and the word “Secret” to represent what was concealed under women’s clothes. “Angels” was associated with his wife’s sorority mascot – an angel.
In 1982, Roy Raymond was finding it difficult to keep up with the rapid growth of his lingerie growth, so he sold off Victoria’s Secret to L Brands for only a million dollars.
More than 40 years later, Victoria’s Secret has transformed itself into one of the largest lingerie retailers in the entire world.
What do they sell
Victoria’s Secret is so much more than just a sexy little nightie. Their bras might cost more than your mortgage, but they are so worth it. Once you slip into one of their bras, it feels like magic, ultra comfortable yet still sexy and sensual.
It seems most of us can’t get enough panties from Victoria’s Secret and they are always on sale it seems. Wearing their panties instantly makes you feel super model and ready to conquer the world.
Recently, they have brought back their line of swimwear and we couldn’t be more pleased than punch. Now their swimwear collection is better than ever with inclusive sizing from XXS to 4XL. We can’t wait to check out their summer lineup for 2020.
Victoria’s Secret has just announced that they have partnered up with shapewear leader, Leonisa. We couldn’t be more thrilled because now we can find all of our undergarment needs under one roof. At the moment only a few of their stores will start carrying their new shapewear line and slowly expand to all of their retailers but for now you can order online.
Plus, they have loungewear, athleisure wear, leggings and even adorable items to decorate your house such as bedspreads and candles. Plus, they happen to have the best lip-gloss in the world, just to make you more kissable and loveable. Basically, Victoria’s Secret has everything that dreams are made of!
Top selling shapewear products
Victoria’s Secret has recently partnered with the shapewear brand, Leonisa that you won’t be ashamed to show off in the bedroom. They have been making shapewear for the sensual women of Columbia for almost seventy years.
Open-bust Strapless Sculpting Bodysuit
This easy to wear sculpting bodysuit is comfortable enough to wear everyday, all day. Designed to provide firm compression to the entire torso without making you feel restricted, and an added bonus it will give your booty a little boost.
Undetectable Contouring Panty
Finally, a shaping panty that is truly invisible under even the slinkiest of dresses. Even though it feels as if you aren’t wearing undergarments, these panties offer powerful compression that will accentuate your curves, while reducing the appearance of cellulite.
Instant Hourglass Waist Cincher
If you desire to have an hourglass figure, then this cincher is a dream come true. It is probably one of the most comfortable and powerful waist cinchers in the market. It honesty will give you an hourglass figure. It sits smoothly on your body and can be concealed under most outfits.